Apple TV Plus should stop making movies.

Let me assure you, this is not an impassioned plea with no basis in fact. I recently thought about recent films like “The Wolfs” and “Fly Me to the Moon” that have been released on Apple's streaming service and how much better recent shows like “Slow Horse” and “Silo” are than almost every film Apple has ever put on its streaming service I thought about how much better they are than almost every movie Apple has ever put on its streaming service.

Before you get your perfectly designed pitchfork next to your MacBook Air, I will fully admit that Apple has produced and distributed some good movies. But “a few” is not the right word. And that is not just my opinion. Here's why Apple needs to stop making movies and focus solely on TV programming.

To build my case, I examined every film Apple either distributed or produced. I looked for movies that were successful at the box office and movies that were nominated for Academy Award categories.

Objectively, given the film's budget, none of the films were box office successes. But that is okay. These films are ultimately for the Apple TV Plus library. Box office success is definitely irrelevant.

But Oscar nominations do not, and for Apple, nominations are few and far between. Of the 35 feature films Apple has distributed, only six have received at least one Oscar nomination, and only three were co-produced by Apple Studios.

Of course, two of those six have been very successful. CODA was famously the first streaming service film to win the Academy Award for Best Picture, and The Flower Moon Killer was nominated for an impressive 10 awards. But six of the 35 attempts have been hits, a mere 17% success rate. Not good enough.

Even more so when Apple is likely to make a huge flop. The movie “Ghosted,” starring Chris Evans and Ana de Armas, won three Golden Raspberry Awards, but the performances of its stars were so bad that “Argyle,” which earned $96.2 million on a $200 million budget, is one of the worst movies I've seen recently. The Instigators, which also had a limited release, grossed only $11,106 at the box office and was similarly poorly received.”

But still, it's better than “The Wolfs.” Apple's action comedy starring George Clooney and Brad Pitt was removed from theaters, director Jon Watts publicly blasted the company, and a previously announced sequel was canceled. On top of that, the film was heavily criticized, including by us.

To put a spin on this, Apple Studios is actually doing something good: offering really good TV shows on Apple TV Plus. Of the 56 original dramas released on this streaming service, 17 have won Creative Arts or Primetime Emmy awards. This is a 30% hit rate. These numbers do not include “Silo” (shockingly not nominated in any category for Season 2) or “Presumed Innocent,” which was a huge success on Apple TV Plus.

Nor do these numbers include comedies distributed or produced by Apple. In other words, they do not include the Emmy-nominated “Loot,” “Shrinking,” or “Mythic Quest.” Also not included is “Ted Lasso,” considered one of the best TV comedies of the century and nominated for 11 of 61 Primetime Emmy Awards.

Included in this number, however, are “Severance,” “Slow Horse,” “For All Mankind,” and “Slingshot.” If these names sound familiar, they are. While these four shows are considered among the best shows available on any streaming service, “Slingshot” is criminally underrated.

So Apple, it's time to admit defeat. Stop spending hundreds of millions of dollars on “Fly Me to the Moon” and “Luck” (a $140 million animated Pixar competitor that has been totally forgotten) and keep making great shows. Apple will be better off and we will be better off. It's an easy win-win.